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A field research study on the brand equity of internet and social media applications
(Peter Lang AG, 2015)
To create a brand and brand equity has turned into an extremely significant competition among foundations. The brand equity that is analysed both on the financial gounds and the consumer basis consists of the total values ...
On the political economy of resistance
(Wiener Verlag, 2015)
After more than two years, what has remained of the Gezi Park protests?“ „Is Gezi`s critique of political power still valid?“ „What has changed after Gezi?“ These valid questions linger; not properly answered, not yet ...