Unmanned aerial vehicles (UAVs) are present in our lives, and although they are mostly connected to military purposes, they are becoming more present in the commercial and civilian sector. Possible applications of UAVs in ...

In the postmodern world, ads try to establish an emotional bond between the consumer and the storytelling instead of a classic "Buy it!" expression. One of the most used methods of storytelling in terms of advertising in ...

The statistical analysis of the data obtained by the survey method was performed with SPSS 22.0 program. According to the findings of the research, the most important barriers in the implementation of green supply chain ...

This chapter aims mainly to provide a framework towards the sophisticated relation between "media" and "ideology" by putting the key thinkers' arguments, such as Marx, Gramsci, Althusser (and also Zizek's and Hall's ...