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Toplam kayıt 25, listelenen: 11-20
Postmodern discourse in digital advertising: A study on "Deneysel Bankacilik" advertising series
(IGI Global, 2020)
In the postmodern world, ads try to establish an emotional bond between the consumer and the storytelling instead of a classic "Buy it!" expression. One of the most used methods of storytelling in terms of advertising in ...
Validity and Reliability of the Flipped Learning Scale
(Springer Science and Business Media B.V., 2021)
Digital transformation requires restructuring in all areas of life and getting used to the new normal. Education is also greatly affected by digital transformation. In higher education, while learning and teaching styles ...
Analysis of the barriers to green supply chain management implementation: An application on the BIST sustainability index
(IGI Global, 2020)
The statistical analysis of the data obtained by the survey method was performed with SPSS 22.0 program. According to the findings of the research, the most important barriers in the implementation of green supply chain ...
Media and Ideology: Mutual Signifiers That Signify Each Other
(IGI Global, 2020)
This chapter aims mainly to provide a framework towards the sophisticated relation between "media" and "ideology" by putting the key thinkers' arguments, such as Marx, Gramsci, Althusser (and also Zizek's and Hall's ...
Migration and alienation: “When and where have I changed?" - an analysis through Turkey-Austrian migration film
(IGI Global, 2018)
This study aims to analyse how immigrants become estranged with each other and their own culture together with migration. The sampling of this study consists of film Nachtreise/Night Traveling, 2002 by Kenan Kiliç. This ...
The impact of US monetary growth on Bitcoin trading volume in the current economic uncertainty
(IGI Global, 2019)
This study examines the effect of US monetary growth on Bitcoin trading volume. To achieve this purpose, firstly, the symmetric causality test is used. Following this test, another symmetric causality test is used to reveal ...
American-Qatari partnership in the post-Gulf War era: A mutually beneficial relationship
(Taylor and Francis, 2018)
Qatar, the tiny state that lies on the northeastern coast of the Arabian Peninsula surrounded by the Persian Gulf and Saudi Arabia, is a relative latecomer to the international scene. It became independent in September ...
Potential application of nanobiotechnology for creating various diagnostic approaches for diseases in livestock
(Elsevier, 2023)
The main research of nanobiotechnology and medical biotechnology focuses on the development of novel, rapid, and portable diagnostic methods to determine complex diseases. Animals are the main source of our foods (milk, ...
Big Data Analytics and Models
(IGI Global, 2022)
When uncertainty is regarded as a surprise and an event in the minds, it can be said that individuals can change the future view. Market, financial, operational, social, environmental, institutional and humanitarian risks ...
Smell and taste disorders during pregnancy and the postpartum period
(Springer International Publishing, 2023)
The senses of smell and taste are two senses that complement each other. The flavor is a term that combines taste and smell. Retronasal olfaction occurs when the odor molecules that emerge during chewing, ingestion, and ...